HCA Capital Division

LewisGale Regional Health System was Access’ first client. We worked effectively for more than 20 years to provide ongoing support for their creative services department with advertising campaigns, TV and radio spots, identity, public relations, and branding needs.

Our relationship grew to include HCA’s Capital Division which encompasses a total of 17 regional hospitals and three freestanding emergency centers in Virginia, New Hampshire, Kentucky, and Indiana. Our campaigns both large and small resulted in consistently stellar results from an ad recall increase of 71.36% to an increase in consumer top-of-mind awareness of 79.5%.

Testimonial

LewisGale Medical Center turned to Access for 18 years … they were with us every step of the way as we grew and repositioned ourselves as a regional healthcare provider. Over the years, we counted on the team to help us manage public relations crises, execute research, and develop highly successful multimedia campaigns. Their expertise, creativity, and accessibility were key factors in increasing our brand awareness and preference, which played a vital role in our health system’s growth.

Nancy May, Vice President LewisGale Regional Health System

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